The story of Bella's Cookies

In the summer of 2004, our family embarked on an entrepreneurial journey. We brainstormed various ideas, but with our young children, Bella and Liam, a restaurant seemed impractical. The turning point came unexpectedly, born out of a simple family moment—Bella, our little helper in the kitchen, had proudly baked a batch of cookies.

Her creation, unique and delightful, sparked an idea. After sharing "Bella's Original Cookies" with a colleague, the concept of a cookie business began to take shape. That evening, as I shared this idea with Kelly, she brought a new perspective. Our children had always eaten natural and organic foods, and we realized the challenge of finding healthy, tasty treats for kids.

We set out on a mission, experimenting with all-natural and organic ingredients. To gauge the appeal of our cookies, we distributed them anonymously alongside competitors' cookies, gathering feedback through scorecards. Gradually, our cookies began to outshine the rest.

Finally, after perfecting 75 recipes, "Champion Chunk" emerged as our crowning achievement. Bella's Cookies was not just a company; it became a symbol of healthy, delicious treats for children and adults alike, free from harmful ingredients.

On July 4th, 2005, we introduced "Champion Chunk" to the public. Starting from a small setup in a friend's store, the word spread. Parents, health-conscious individuals, and cookie lovers discovered us, and our customer base grew.

This journey was about more than just baking—it was about creating a healthier choice for everyone, a testament to treating yourself right with the best cookies possible.